Aseel is an experienced bilingual business development associate with extensive expertise in working with high level stakeholders including Ministry officials across various industries in the UK, UAE, GCC and the Middle East.

She has successfully been involved in creating long-term value for a start-up from setting up new business accounts, developing and maintaining long lasting relationships with clients and identifying new business opportunities. She has broad marketing and events planning experience and has been involved in creating PR strategies and campaigns to help raise brand awareness, increase customer base and market share significantly in a short period of time. Aseel has been heavily involved in planning and executing events, generating and following up with leads and negotiating to close. 

Aseel takes a consultative approach which she has been thoroughly trained in. She has a good track record of negotiating to close in both English and Arabic across the GCC. She has a law degree from a UK university and holds a Master’s degree. Her knowledge of business development strategies as well her skills will enable her to easily recognise the challenges faced by law firms and provide solutions, adding value to your firm.

Areas of Expertise

New Business Strategy and Execution | Client Relationship Management | Client Retention | Lead Generation | Proposal Strategy | Strategic Positioning | Opportunity Networks | Events | Strategic Sponsorship