A top tier US headquartered and international firm
Full service law firm, head quartered in Philadelphia Pennsylvania, and with offices across the United States, London, Singapore, Vietnam, Oman, Myanmar, Shanghai and Taiwan.
Established a private equity practice in the UK and Europe. Managing several large sponsored events in both Europe and the USA. Generated tangible ROI on all events and publication sponsorship through onboarding new business (clients). Diversified existing service offering through collaborative initiatives with US offices. Established multi million USD book of business within one year.
Impact
Strategic business development| Marketing strategy | Practice Diversification | Key Client Program| Client retention strategy| Engineered improved profitability vehicles | ROI | Client relationship management | Client engagement | Content and thought leadership | Lead generation | New business development.
Suzanne Orfali is the current Investor Relations and Marketing Director for Profile Investment.
Suzanne Orfali will, quite simply, make you money. Her approach to business development derives not only from her technical knowledge and experience of the area, but also from her unique intuition into what makes the difference when potential clients are making choices. In law firms, business development is all too frequently confined to tweaks to standard literature, updates to biographies and generic client alerts, but Suzanne focuses on what will really stand out to targets and clients in the areas where development is needed and she ensures materials appeal to the client’s needs. Suzanne will also go the extra mile to ensure you meet with the right people, follow up in the right way and remain in control of achieving your business goals. Suzanne does not advise on business development; she ensures you develop business.
Jennifer Wheater, Tax Partner (now at Debevoise & Plimpton)