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Portfolio 8

Profile Investment is Investment Advisor to the world’s first regulated third party funder headquartered in Paris and with offices in Singapore and London. Ranked by Chambers & Partners in Tier 2 for Europe and recognised globally as one of the top 8 litigation funders. 

Within three years of operating, PI is recognised by Chambers & Partners as a Tier Two firm in Europe and recognised globally as one of the 8 leading litigation funders. rebranded to create a distinct and relevant perception: corporate identity. 

Impact

Full rebrand |Website (content/UX/development/advisory) |Marketing collateral (inc. Mifid compliant investor decks)| Marketing campaigns  |Business development and marketing strategy | Special publications |Sponsorship.

Suzanne Orfali is the current Investor Relations and Marketing Director for Profile Investment.

During our preliminary discussions it became clear to us that Suzanne’s focus was not only to understand the type of business we were in but also the directors’ driving goals and how best to work with the different personalities which permeate the company. As we were about to launch a new business model in our industry we wanted everything to be cohesive and integrated within our business, i.e. the marketing collateral and communication should reflect the team spirit and our core values, such  as cross disciplinary interaction, transparency, integrity, and legitimacy. Suzanne’s work was impressive and very persuasive. It included a full rebrand, incorporating the brand name and its usages, the logo and branded document templates, the conception of the website and LinkedIn company page , the definition and conduct of communication campaigns , the definition and monitoring of  events attendance, and creating our marketing collateral. All of this was delivered with impeccable team spirit and collaboration, and integrated seamlessly with other initiatives, culminating in a successful launch. But it is worth pointing out that Suzanne remains involved and committed for the long run too. She is organizing communication follow ups, creating customized initiatives to further improve visibility and recognition of Profile Investment in the very regions and business circles that we are targeting.  Thank you and congratulations Suzanne

Alain Grec, co Founder,
Director and Head of Quantum Analysis

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