Strategy

In our previous article, we explored the Art of Business Development and found that one concept kept resurfacing—long-term value. But what does that mean?

Over the past few years, we’ve seen a welcome shift in how firms approach Business Development (BD) and Marketing.

So, you think you can do business development (BD)? Make no mistake—Business Development is an art.

The legal market is becoming increasingly competitive, and law firms need to ask themselves hard questions if they want to stay ahead.